the best thai award

Creating brand love for Thailand's #1 beer brand

Question?

Is there a way to activate restaurant owners and consumers to increase Singha consumption?

Answer

What better way to promote the number one beer of Thailand, than to organize a nationwide search for the best Thai restaurant? Voters could win a trip to Thailand and restaurant owners could win the prestigious title. The Best Thai Award was successfully launched in 2016 in the Netherlands, and expanded to Belgium in 2017. The Best Thai 2018 is in the works. 

What we did

Social management, webcare, social advertising, online activation, offline activation.

Numbers

We now have 14.200+ fans, the second biggest Singha account worldwide and 5.000 + monthly interactions. 

Client

Westmill Foods UK

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This campaign was one to remember – as it involved food and competitiveness, two things we have an appetite for.

Are you interested in working with us?
Feel free to contact us.