Can you build a community around an app that allows people to swap houses and increase the amount of daily users?
We create a community around the concept of ‘happy living’. Building associations with moving and home searches, while offering the perfect solution for the everlasting waiting list for social housing. It’s a careful combination of inspirational content for the fans mixed with creative sales (download) content.
What we did
Social strategy, social management, webcare, social advertising.
With 5.000+ fans and 45.000 app downloads in less than six months, we’re glad to see the world of house swapping come to life. If you’re ever done with Tinder, download HuisjeHuisje, follow them on Facebook & Instagram.