What’s the case
A new season has begun. The world has changed and so have we. The last couple of years created a challenge and opportunity in finding new ways how we like to live our lives. Together with de Bijenkorf we've created a small series where Kenneth, Suus and Kiki share their story, challenges, and changes on how they found their new balance.
Beyond commercial content
de Bijenkorf stands for style and quality, but also for responsibility and a more sustainable lifestyle. They strive for a world in which everyone can make more conscious choices. This series 'Finding a new balance' is created on an inspirational level that can perhaps inspire you in how you live your life after the last couple of years. Finding balance became the foundation for the cinematography; playing with 9:16 social and 16:9 dimensions.